Crisis management

Even the most well run organisations can be hit with a crisis out of the blue. How it deals with the problem will be critical to its future.

 

Handle it badly and the damage can be financial as well as reputational. Handle it well and it can positively enhance your standing.

 

Internal and external communications play a vital role in any crisis situation. Dealing with the spotlight of media attention is critical. Get the media onside and they can play a persuasive and positive role in managing the situation; alienate the media and they can rapidly become part of the problem.

 

At acceleris we have extensive experience of crisis management on both sides of the media divide. We know how to anticipate and meet media needs, what frustrates and annoys them and how to use communications to inform, to re-assure and to control key messages.